Wednesday, May 14, 2008 from 8:30 AM - 11:30 AM (PT)
Marketing in 2008 is kind of like warfare in 2008. The situations and strategies bear no resemblance to those of 20 years ago. Traditional "big budget" campaigns are not a guarantee of success for large businesses. For small to mid-size clients, even getting seen through traditional channels is a near impossibility. Among the elements of this presentation:
Difficulties in utilizing traditional marketing methods in 2008.
The need for instantaneous strategizing
Strategies for developing media strategies on the fly
Case studies of successful guerilla campaigns
Viral and web media strategies
Giving up the "search for cool." (Don't try to be cool. Just be yourself.)
The Coeur d’Alene Chamber Business Development Committee is pleased to present Daniel Thorpe, President of Boom Creative for a seminar on Guerilla Marketing, "Marketing Under the Radar." We invite you to join us for this event on May 14th from 8:30 a.m. - 11:30 a.m. at the Coeur d’Alene Resort. The cost is $32 per person for Chamber Members or $100 for a group of four people from the same business. For more information, contact Toni Sayler at 415-0112.
| View other Coeur d'Alene Chamber of Commerce events |
|
|
Contact the Host |
|
|
Subscribe to receive notifications of future events by this host |
Email
Facebook
Twitter
LinkedIn
MySpace
Digg
del.icio.us
Reddit